The importance of consistency in copy editing

Copyediting Copywriting Writing Tips

Editing is as much about consistency as about correctness.  Obviously there will be some forms of expression that fall outside the bounds of normal usage, such as “We is going to the restaurant” but it is rare to find or make such blatant mistakes. When editing a piece of material, sometimes you have to choose between two equally acceptable usages…

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How good copy editing can turn a brochure around

Copyediting direct mail Editing Writing Tips

I recently received a request from a lady who is a teacher at a Chinese Language & Culture Training (CLCT) business to copy edit a a brochure she had written to promote her chinese language and culture training courses.   Chinese is her first language and even though her English is very good, she needed help to improve the brochure’s content and include more selling…

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