So you think you can write? How to avoid simple mistakes in your writing

Content writing Copywriting Editing Proofreading

We all make mistakes in life, there’s no denying that. I’m not perfect and have been known to drop a few clangers from time to time. Sometimes we’re in too much of a rush to bother checking our work and that’s when the simplest of mistakes fall through the proverbial crack, potentially having a catastrophic impact that either completely changes…

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How good copy editing can turn a brochure around

Copyediting direct mail Editing Writing Tips

I recently received a request from a lady who is a teacher at a Chinese Language & Culture Training (CLCT) business to copy edit a a brochure she had written to promote her chinese language and culture training courses.   Chinese is her first language and even though her English is very good, she needed help to improve the brochure’s content and include more selling…

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