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Some clients who have benefitted from our marketing communications and copywriting services |
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Tell It Media, a graphic design business specialising in social media solutions, asked Purple Chameleon Communications to provide web copy and SEO for one of their clients - Business Revamp. This website went live in early 2011 and has achieved a page one ranking for their target keywords - Business Coach Melbourne. A great result! Imageffect is a graphic design business specialising in branding and logo design and located in Ferntree Gully, Victoria. Purple Chameleon Communications worked with Imageffect on copywriting and SEO projects for a number of their clients. These include Property Way, Bell Motor Inn, Our Local Firm and Glenferrie Orthodontics (site under construction). Each site has achieved high Google page rankings for their target keywords, with Property Way achieving a Google Page One ranking for Property Investment Advice Melbourne - a result they are very happy with! Visit each website to see what we have done. Style & Grace provides wedding makeup and hair services. Julie St Clair, owner of Style & Grace and a professional Melbourne based makeup artist, helps brides achieve a natural, long lasting look for their wedding and look gorgeous on their special day. Julie asked Purple Chameleon Communications to update the Style & Grace website and improve its SEO. We were also asked to produce the first Style & Grace newsletter and will be writing and editing future issues. Lynda Bloxham, owner of Real Toys/Unreal Parties asked Ruth at Purple Chameleon Communications to re-design and re-write content for her website. The former website had a limited and unwieldly CMS making it difficult for Lynda to update content quickly and easily. Working with designer Ally, Purple Chameleon Communications created a bright, fun website that is instantly appealing and provides a functional CMS that Lynda will be able to update without any problems.
Chinese Language & Culture Training asked Ruth at Purple Chameleon Communications to do a comprehensive edit (correct spelling, grammar and punctuation) of their brochure, reducing content where necessary and re-writing sections to include more key selling messages. The brochure had been written by a person whose first language was Chinese and even though their English is good, the brochure needed work to improve it and create the right impression. We delivered this project on time and within budget and the client is very pleased with the result. Click on the links below to see the brochure before it was given the Purple Chameleon treatment, and after it had been edited.
Brigitte Calvert, a leadership and lifestyle coach, asked Purple Chameleon Communications to revamp her website. The old site was out of date and needed a fresh new look and updated content using SEO to improve page ranking.
Purple Chameleon Communications was asked to re-write a series of direct mail letters to promote the videography services provided by A Wonderful Wedding. Anne Morton, Business Manager, commented that her current letters looked "dry and boring" and wanted more welcoming and inviting content that could also be used for email campaigns. Purple Chameleon came up with the goods and Anne is very happy with the end result. Tania Wright, owner of Green Room Interiors, asked Purple Chameleon Communications to produce a series of information sheets to promote her interior design and colour consultancy services. Tania is using these information sheets to market her services to builders so that they can offer her interior design services to their renovation clients. Purple Chameleon Communications is also editing "Notes from the Green Room", a quarterly newsletter providing design hints, tips and exciting ideas to home renovators.
Purple Chameleon Communications was asked to produce a brochure to promote Six Star Construction, a new architectural cladding business. This is the first piece of marketing material for the company. It was important that content was kept brief so the target market could read the brochure quickly and easily digest key messages.
My Health Nurse is a private provider of quality nursing services to general practice and the community. The clinic provides a mobile nursing service and assists patients in the community with wound care, catheter care, medication management, health assessments, chronic disease management, palliative care, weight loss and much more. Jodi Campbell, Manager of My Health Nurse approached Ruth at Purple Chameleon Communications to help with PR to promote the opening of the first My Health Nurse clinic in Victoria.
Mintec provides customised software development systems for a range of industries. Mintec asked Purple Chameleon Communications to assist with writing and editing their 30th Anniversary newsletter which was distributed to new and potential clients.
Here are some sample feature articles written by Ruth Barnard for Jane's Airport Review:- "Australia strides ahead" - competition among airlines drives demand as airports across the country plan upgrade work" (Feb 2011). Copyright Jane's Information Group "Melbourne expands in pursuit of international growth" - the Australian airport is growing both physically and operationally" (Oct 2010). Copyright Jane's Information Group "Sensors help keep noise within limits" - an environmental noise management specialist is changing how airports approach noise reduction (May 2010). Copyright Jane's Information Group "Airservices Australia rolls out new airport fire trucks" (Apr 2009 - online version). Copyright Jane's Information Group
Other clients: Inspirational Moments - new copy for front page of website currently under development
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Create Unlimited - 
A Wonderful Wedding - 
Green Room Interiors - 
Six Star Construction - 
PRO. PT Fitness Professionals - 
My Health Nurse - 
Badminton Australia - 
Mintec Software Solutions - 
savewater! Alliance - 
DA Information Services - 
Jane's Airport Review, Croydon, UK
Aviation Business Magazine
Helen Kennedy Massage - Purple Chameleon Communications | 0411 889283 | ruth@purplechameleon.com.au | www.purplechameleon.com.au