Get reviews on Google Places and maximise your online exposure


A while ago, I wrote a blog post about Google Places and how using this tool is a great way for businesses to get their company listed at the top of Google for free.

Another important feature of Google Places is reviews.  Reviews are important because what a customer writes about a product or service it has received from a business could influence purchasing decisions for others who are shopping around.  Furthermore, reviews are driving search rankings for small to medium businesses in Google Places so why don’t you ask your clients to review your business to help increase your online exposure?  If you are providing good products or services to your clients, many of them will be more than happy to help your business with a review.

I’ll be shortly putting together a simple step-by-step guide that explains how to create and leave a review.  It will contain very specific instructions on where to find the review area on a search result in Google.  The only thing your customers will need to know in advance is that they will have to sign up to Google Places in order to write a review.  I’ll also be providing some tips on writing great reviews which shows you where to begin and what type of information you should include that will be helpful to others.

In the meantime, why not request reviews in your blog?  Or on your website, Facebook or Twitter account?  In fact, anywhere you have an online presence?  You could also send out an email or letter to your top clients and send them instructions on how to create and write a review. 

It’s always a good idea to log who you have approached for a review and then follow up those that haven’t later.  And remember to thank those who do a review.  You could always offer an incentive for them to do so, perhaps by sending them a gift voucher or discount coupon for their next purchase.

If you would like me to email the step-by-step guide on how to create and leave a review, send me a message on the Contact Us page.

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