Writing for a cause – the dolphin hunt in Taiji, Japan

freelance writing

It’s the 26th day of the 2014-15 annual dolphin hunt in Taiji, Japan. Each year from the 1st of September until early March, Taiji fishermen hunt for dolphins and small whales off the coast of Taiji. This is a “tradition” that has been taking place for many years but it is a cruel, unnecessary tradition that causes immense pain and…

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How to generate free publicity for your business

feature articles freelance writing PR Public Relations

Do you have a story to tell about your business but don’t know if it’s newsworthy enough to get media exposure? Generating free publicity for your business by getting a story published in a newspaper or magazine isn’t as difficult as you think, as long as you’re providing interesting pieces of information that their audience will find useful. Many small business…

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How to market a feature article

freelance articles freelance writing

I’ve written a few blogs about feature articles already but a question I received recently prompted me to blog about how to market your feature article once it’s ready for publication or you’ve got a first draft.  The following guidelines are based on the assumption that you’ve identified the publication or publications relevant for your story.  You then need to analyse each publication’s details before submitting…

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Wrap up of the 2009 Yonex Australian Open Grand Prix finals

freelance writing PR Public Relations writing for websites

Yesterday I had a ringside seat at the finals of the 2009 Yonex Australian Open Grand Prix.  It was a great afternoon’s entertainment with some fantastic badminton action and a win for the Aussies (always a bonus) in the Women’s Doubles.  I had my writers hat on and was there to compile match reports for publication on the Badminton Australia website.  This was…

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Article Marketing – what’s all the fuss about?

freelance writing Marketing writing for websites Writing Tips

It seems that everywhere I look, everyone’s talking about article marketing and how it’s a powerful way to grow your business.  I found out more at a recent MCEI workshop and decided to join the article marketing bandwagon.  But what is all the fuss about? In a nutshell, article marketing is a way of getting free publicity for your business.  You write…

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